Intel

UX Vision Video

Two Nates tackle the same challenges

THE ASSIGNMENT

Intel’s UX group wanted to demonstrate how some of its new technologies solve real user pain points by comparing and contrasting the pain of existing user experiences with the ease, convenience, improved productivity, enhanced collaboration and exciting new experiences enabled by Intel’s new UX platform.

SOLUTION

Our challenge was to do that in way that wasn’t boring by comparing each experience in a linear way.

So, imagine a day in a kind of parallel universe, where the “you” of yesterday and today occupies the same space, side-by-side.

Check it out!

Oh, and these weren’t twins. Just one actor.

Two versions of the same man side by side in a kitchen, from Intel's Two Nates UX vision videoTwo versions of the same man side by side in a kitchen, from Intel's Two Nates UX vision video
Two Nates at office desks with dual monitors, comparing old and new workflows
Engineering drawing on a tablet shared over Intel wireless display
Two Nates in a conference room, one struggling with cables and one presenting wirelessly
Engine design presented on a large display, from Intel's Two Nates
Video call with family on a laptop, from Intel's Two Nates
Family on the couch with the line "A better day in every way," from Intel's Two Nates
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